The Hawaiian One-Bowl Wonder

DESIGN ROLE
Photography
Copywriting
Prop Styling

Course: COMD-303 Art Direction, Instructor: Natalie Gagnon
Poke is a hearty and energizing dish for anyone looking for a healthy and delicious meal. I had the opportunity to create an editorial magazine spread to display any dish. I chose to poke for its lively colours and customizable ingredients (it can be made vegan and gluten-free friendly!). I wanted this spread to be reminiscent of the ocean motifs associated with poke without making it seem like too much of a cliché. Therefore I opted for a sea blue background, a playful squiggle, and a font that would bring some playfulness to this layout. This magazine spread showcases poke's incredible versatility, from the bright and vibrant oranges to the cool and refreshing blues.

Photo credits: Hayley Ng, Valeria Paz Garcia
Food and prop styling: Hayley Ng
Design by: Hayley Ng

Action shot of Hayley arranging the poke ingredients in her set.
Action shot of Hayley arranging the poke ingredients in her set.
Adobe Lightroom edits to poke bowl.
Adobe Lightroom edits to poke bowl.

Adobe Photoshop edits and touch-ups to background.
Adobe Photoshop edits and touch-ups to background.

A close up of the spread.


© 2024 Hayley Ng 
Vancouver—Canada